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From the author of similar books about The Ritz-Carlton, Zappos and Starbucks comes a new case study of how MBUSA has shifted focus from just “The Best or Nothing” in engineering to also ”Driven to Delight” for the customer experience.
Someone called me “a company girl” the other day so obviously I have already read the excerpt and pre-ordered on Amazon.
It is a fascinating look behind the scenes at processes and decisions that directly impact how I do my job. I thought you might find it interesting too!
Thank you to everyone who attended our amazing 40th Anniversary Party this weekend! Special thanks to Ben Wayne for making a great video tour for us to share!
I am very excited to see the new Museum Monday videos from Mercedes-Benz. Having visited the museum twice I recognize all of the displays and can’t wait to hear some behind-the-scenes info! Nice to meet you Uke!
On this day in 1900, the first “Mercedes” was delivered to Emil Jellinek. He had commissioned 36 vehicles from a fledgling German automaker and one of his stipulations was that the car be named for his daughter, Mercedes! You can read the whole story on History.com.
On a related note, on this day in 19-something, I was born! We’ve been linked since the beginning – Mercedes & Me!
If you have not seen any photos from the Mille Miglia that took place earlier this month you really must have a look! Stunning cars and stunning scenery!
From the Mercedes-Benz Facebook Page:
Why race in the Mille Miglia Historica? For one thing, because of our record-breaking win at the original race back in 1955; for another, just look at these photos! A rolling display of some of history’s greatest Mercedes-Benz vehicles, stunning scenery and a helping of la dolce vita: that’s what keeps us coming back for more. Here’s just a small sample of the 1000-mile route.
I am a huge fan of the Mercedes-Benz Museum in Stuttgart. I visited in 2008 and I always tell people the 6 hours I spent there were not nearly enough! The automotive history is impressive and the vehicles themselves are works of art! It looks like Autoweek had a good time too!
If you take European Delivery of your new Mercedes-Benz we’ll buy the tickets!
“The history lesson was welcome and we would have enjoyed the well-planned displays even if the placards didn’t make space for English translations.”
“Galleries devoted to “voyagers” (buses, touring vehicles and wagons) “carriers” (buses and auto haulers) and “helpers” (fire, police and service vehicles) grabbed our attention as firmly as the Gullwings did, though we never want to see a Unimog as spic-and-span clean as the ones displayed at the museum are ever again.”
“We struggled to put a dollar value on the Silver Arrows before us — $150 million? $250 million? Priceless? — before resigning ourselves to simply enjoying the banked display setup.”
Read the full account at Autoweek online.
See more great videos at Mercedes-Benz TV.
The Mercedes-Benz Club of America is a very active owners group with branches all over the country. The local chapter of the club stopped by Atlanta Classic Cars this weekend to meet, talk cars and plan their upcoming events. If you are not yet a member of your local chapter you can sign up at the website and start receiving the gorgeous Star magazine and all of the other member benefits!