I’ve always told people that once you buy a Mercedes you’ll have trouble driving anything else! These loyalty numbers for the 2nd Quarter of 2008 were just released.

Mercedes 51.02%
BMW 50.65%
Lexus 44.01%
Ferrari 40.29%
Cadillac 38.91%
Audi 34.01%
Lincoln 33.30%
Porsche 32.76%
Acura 31.05%

This means that more than 51% of Mercedes owners who purchased or leased a new vehicle chose another Mercedes! This information comes from reported vehicle registrations.